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Wednesday, 2 September 2009
Manning Centre School of Practical Politics Presents...Toronto Campaign Manager Program
Posted by 2011 at 05:55
Manning Centre School of Practical Politics Presents...
Toronto Campaign Manager Program
Toronto, ON - September 25th-27th
With the potential of a fall election, NOW is the time to make sure you are prepared for the campaign. This highly intensive 3-day program promises to be the most comprehensive campaign manager training ever delivered in Canada. Taught by a mix of experienced and successful campaign managers, and experts in related fields from around Canada and the United States, the knowledge and skills you learn at this school can make the difference between winning and losing.
Presenters to include:
· Preston Manning - Founder of the Reform and Canadian Alliance Parties, former Leader of the Opposition, CEO of the Manning Centre
· Dimitri Pantazopolous - Pollster of Record, Conservative Party of Canada for the 2004 and 2006 Elections
· Richard Ciano - Former Conservative Party Vice President and founder of Conservative Campaign University
· Tom Long - Ontario PC Campaign Chair for 1995 and 1999 Provincial Elections, former Canadian Alliance leadership candidate
· David Akin - National Affairs Correspondent for CanWest News Service
· Stephen Taylor - Founder of Blogging Tories, social media expert
There will be a strong participatory model for the training, which will see students formed into teams and competing in practical exercises to help master the topics covered. Breakfast and Lunch will be served.
Registration is $299 (earlybird - September 14th) or $349
Contact Christy MacPhail at: cmacphail@mcbd.ca
Register online at: http://www.manningcentre.ca/en/activity_description/51
Tentative Itinerary
| Day 1 - Friday | |
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| 8:30-9:00 | REGISTRATION & BREAKFAST |
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| 9:00-9:15 | WELCOME & OPENING VIDEO |
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| 9:15-10:30 | Campaign Organization: Major Jobs and Roles |
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| 10:30-10:45 | BREAK |
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| 10:45-12:00 | Campaign Plan |
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| 12:00-12:30 | LUNCH |
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| 12:30-2:00 | Campaign Strategy and Research |
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| 2:00-2:15 | BREAK |
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| 2:15-3:30 | Where are your votes?: Poll-by-poll breakdowns, demographics and coalitions |
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| 3:30-3:45 | BREAK |
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| 3:45-5:00 5:00-6:00 | Scheduling / Handling the Candidate Practical Exercises |
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| Day 2 - Saturday |
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| 8:30-9:00 | BREAKFAST | ||||||
| 9:00-10:00 | Recruiting, Motivating (& Keeping) Volunteers | ||||||
| 10:00-10:15 | BREAK | ||||||
| 10:15-11:15 | Canvassing Door-to-Door | ||||||
| 11:15-12:30 | Voter Contact by Phone (paid/volunteer) | ||||||
| 12:30-1:00 | LUNCH | ||||||
| 1:00-2:15 | Coalition Building and Outreach | ||||||
| 2:15-2:30 | BREAK | ||||||
| 2:30-3:30 | Your Online Presence | ||||||
| 3:30-5:00 5:00-6:00 | Other Communications: Signs, Paid Media, Direct Mail Practical Exercises |
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| Day 3 - Sunday |
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| 8:30-9:00 | BREAKFAST |
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| 9:00-10:30 | Fundraising Basics / Finance Plan |
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| 10:30-10:45 | BREAK |
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| 10:45-11:15 | Personal Solicitation |
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| 11:15-12:15 | Direct Mail Fundraising |
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| 12:15-12:45 | LUNCH |
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| 12:45-2:00 | Media and Communications |
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| 2:00-2:15 | BREAK |
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| 2:15-3:15 | Field Organization |
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| 3:15-3:30 | BREAK |
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| 3:30-5:00 5:00-6:00 | GOTV: Get Out The Vote Practical Exercises |
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