Sunday, 5 April 2009

Jolijn Spek

Jess Craven


In an age where small is beautiful, IMG stands above the parapet of the modelling world. Boasting branches dotted around the globe (Paris, London, Milan and New York), IMG is a fashion colossus.

It is responsible for some of the most famous faces in modelling. Its roster of past and present faces reads like an encyclopaedia entry under ‘modelling’. Naomi Campbell, Jessica Stam, Kate Moss, Gisele Bundchen, Tyra Banks, Erin Wasson and Maggie Rizer have all been affiliated with the agency at some point in their careers.

With an international agency of this size, you could be forgiven for assuming that new talent could get lost in the crowd. Not so with IMG. It could very easily stick with a dozen or so trusted faces – some of the names listed above would comfortably ensure the agency’s survival for the next five years – but instead of resting on its laurels, IMG strives to move on. It takes chances and readily gambles on models that fall outside the mainstream fashion trajectory.

Daria Werbowy, Gemma Ward and Alek Wek are models, who under a different agency at a different time would not have gained any further appeal than with the most avant-garde designers. Now they are well-known in the wider arena of the fashion world, winning international campaigns with big designer brands and cosmetic companies. IMG has exploded the misconception that fashion is a local business: what is popular with London-based clients will not translate to Paris and so on. IMG has made modelling a truly international industry.

A multi-strand corporation diving into many areas of traditional and virtual media, IMG has applied what it has learnt about promotion, management and development from the worlds of sport and entertainment. Where this principle has succeeded most is where models have themselves become their own brand.

Gisele Bundchen is arguably the most recognisable face in modelling today. She has walked runways for every major designer, appeared on countless magazine covers and editorial spreads, but it is the application of her name and image to advertisers outside the immediate fashion industry that has made her globally recognised. (Having a look that can be applied to virtually any product on the planet doesn’t hurt either). Gisele has sold everything from perfume to watches, all with equal aplomb. Even landing small acting roles in films such as ‘The Devil Wears Prada’, continues to boost her profile – just in case there’s anyone left who doesn’t know who she is.

IMG has transformed the modelling industry’s goals and aspirations. It is no longer enough to be ‘just a model’. The smart kids entering the modelling world today know that modelling in itself is only a finite career. With an ever-shifting aesthetic, even if you’re the hardest-working model in town, you can be literally in fashion one week, and out the next.
To last, and maintain any level of success, one must think bigger: what is it about me that makes me different? To turn yourself into a brand to be marketed and developed is a relatively new concept, and one that IMG is compellingly good at.

It has taken advantage of the fact that the world’s media now feed off each other, with an ever-circulating exchange of information. Rather than making it a cynical exercise in profiteering, IMG has placed the PR game in a very intelligent way.

Playing to models’ (and clients’) strengths, models can now be equally well-known through a variety of avenues. Heidi Klum, another noteable IMG name, is just as well known for her long-standing affiliation with lingerie brand Victoria’s Secret, as she is for producing her own fine jewellery line and presenting perennial fashion TV favourite, ‘Project Runway’. Having Heidi onboard has secured the programme a level of kudos highly unusual for a television series dealing directly with the world of fashion. The two worlds have not traditionally had a happy time of it together. But ‘Project Runway’ is an example of how careful management can get the balance right. Part of the programme’s appeal can be directly attributed to the impressively high-profile guests who regularly appear on the programme. A television show that has Michael Kors as a regular panel judge, and designers like Diane Von Furstenberg and Francisco Costa appearing as guests, must be doing something right.

IMG offers up a valuable lesson in how to make the most of every opportunity, and more crucially, playing to your strengths. The days of models routinely retiring at 22 are long gone. IMG has grasped the mettle of the world’s media and has defined for an entire generation, how a photogenic face can become a fortune.


HELEN TOPE

Saturday, 4 April 2009


Harper on Fox News March 30


CNBC on New Currency



Coverage on Harper missing the photo op



Friday, 3 April 2009

Shurman and Capobianco to co-chair Klees Campaign



FOR IMMEDIATE RELEASE
APRIL 3, 2009


SHURMAN AND CAPOBIANCO TO CO-CHAIR KLEES CAMPAIGN
Momentum Gains in Week One of PC Leadership Race

(Team Klees Headquarters) Frank Klees’ campaign for the leadership of the Progressive Conservative Party of Ontario continues to grow with Thornhill MPP Peter Shurman and longtime party organizer John Capobianco joining the Klees team as co-chairs.

“I am thrilled to have Peter Shurman, the M.P.P. for Thornhill and John Capobianco, a lifelong Conservative, both provincially and federally, as my campaign co-chairs. They are highly respected members of our Party and I cannot think of better people to play key roles in my leadership campaign,” Frank Klees said.

A two time Conservative Party candidate in the riding of Etobicoke-Lakeshore, John Capobianco has over 20 years of political experience at all levels of government. He was a senior political advisor to the Government of Ontario and is a recognized political expert and leader within Ontario’s Progressive Conservative Party as well as the Conservative Party of Canada. Most recently a member of the Progressive Conservative Party of Ontario Leadership Committee, Capobianco resigned in order to join Klees in his bid for leadership.

“Frank Klees is the quintessential Ontario success story…an immigrant coming to Ontario with his parents, educated in Ontario, raising his family here, becoming a business success in Ontario, and a man with senior cabinet experience…there is no one better suited to take the reins in Ontario. Frank is the candidate who can unite our Party and expand its base. He has the experience, the drive and the track record to be Premier,” Capobianco said.

Peter Shurman, whose voice is recognized by the vast majority of Ontarians as an outspoken talk radio host and currently the MPP for the riding of Thornhill, noted as the rising star of the PC Caucus, was the first to join the Klees team.

Shurman is excited at the growing momentum of the Klees campaign and looks forward to working with Capobianco. “John is supporting Frank Klees for the same reason I am…because Frank is the candidate to unite and energize our Party and to create common ground for rural and urban Ontarians. We need to rid Ontario of the Liberal scourge that has taken our province from first to last. Ontarians know we’re running for the Premiership and our Party must choose based on who is best suited to oust Dalton McGuinty and best qualified to occupy the Premier’s office. There is no one else that I would trust to steer Ontario back in the right direction.”

-30-

For more information please contact:

Frank Klees
416-509-8999




Christine Elliott Joins PC Party of Ontario Leadership Race

Whitby, ON – Christine Elliott, MPP (Whitby-Oshawa) today launched her campaign for the leadership of the Progressive Conservative Party of Ontario in Whitby. Her address highlights the need for leadership rooted in real-life experience, the need to grow the PC Party and attract new support, and for a new confident, forward-looking conservative vision.

“These are extraordinary times,” said Elliott. “The province is in crisis and we’re falling further and further behind. We need a strong, confident and growing Progressive Conservative Party as an alternative to Dalton McGuinty’s failed leadership.”

“We have to become the party that working families identify with their hopes and aspirations,” said Elliott. “So we need a leader who shares and has lived them.”

“My convictions are rooted in and tested by real life experience,” said Elliott. “I draw upon 30 years as a professional businesswoman, 18 years as a mom and 20 years as an advocate for the vulnerable. I believe these are the values and experiences we need to lead the Party and win the next election get Ontario back on track.”

“I believe that we can build a new, enduring majority with a conservative vision that is hopeful, optimistic and confident,” said Elliott. “A vision that can win by articulating clear principles for 2009 and beyond. One which recognizes that it is only through growth and prosperity that we can provide the means to help those less fortunate than ourselves.”

“Yes, we must take the best from the past and always respect our legacy, but it is to the future where we must look,” said Elliott. “We simply cannot replicate old campaigns from the past and expect them to work today.”

“We have to grow our party and connect with Ontarians who share our values but who are not traditional PC voters.”

About Christine Elliott

Christine Elliott is the twice-elected MPP for Whitby-Oshawa. As an elected official and long-time volunteer for the PC Party of Ontario who has loyally stood by its leader, Christine has fought for the things Progressive Conservatives believe in: lower taxes and a government focused on delivering high quality public services like hospitals, schools, roads and a tougher approach to crime. With a demonstrated record of compassion for the most vulnerable in our society, Christine believes strongly in her party’s legacy of helping those in need.

-30-

For more information:

Catherine Pringle
Tel: 416-573-4153
Email: catherine@votechristine.ca
votechristine.ca
twitter.com/votechristine





Part 2



Part 3

Consider this:

" Although the Federal Reserve expects unemployment to crest near 8.8 percent, many economists say it will rise above 10 percent and will only begin to ebb after the broader economy is well on the way to recovery — a wrenching forecast for the 13.2 million people in the United States who are currently unemployed.

In all, nearly 16 percent of the people in the United States are now looking for a job, working part-time because they cannot find full-time work, or are out of work and not actively looking, the government said.

“We’re closing in on 25 million people that are underemployed in one way or another,” said Mark Zandi, founder and chief economist of Moody’s Economy.com. “It highlights the incredible breadth of the downturn.”"

Can Canada be far behind?

 

FREE HOT VIDEO | HOT GIRL GALERRY